Pho Breakfast captures the experience of enjoying pho, Vietnam’s national dish. The fragrance reflects the dish’s key ingredients, hints at the warmth of its spice blend, and weaves in fresh herbs such as basil and coriander. While Pho Breakfast isn’t a literal translation, it invites you to savor the dish’s complex symphony of aromas and flavors.
Product details
Content
50.0 ml
(
€320.00 /
100
ml
)
Details
Made in: Vietnam
Perfume comes alive on warm pulse points — the neck, the wrists, behind the ears. A few sprays will carry it through the day, its facets opening up on the skin little by little. You can spritz it on clothing too, where it often lasts even longer — just keep it off delicate fabrics like silk.
Sustainability
d’Annam says it uses recyclable, largely plastic-free packaging and gives a share of its earnings each year to children’s charities in Vietnam.
About the brand
d’Annam tells Asia in chapters. Founded in 2023 by Nick Hoang — a Vietnamese creative who turned his homesickness in New York into scent — the house takes everyday, very specific things seriously: steamed jasmine rice, dark Vietnamese coffee with condensed milk, a bowl of pho, a mooncake. Each collection — Enchanting Vietnam, Memories of Japan, Majestic China — is devoted to one culture, developed with local advisers and a Vietnamese perfumer. Fragrances that don’t smell of a generic “Orient,” but of real places and memories.
Your parcel ships the same or next business day and is delivered by Austrian Post, Monday to Friday. Delivery usually takes 2 to 3 business days.
Store pickup
You can collect your order at Duft und Kultur, Tuchlauben 17, 1010 Vienna, during opening hours. It's usually ready the same day, the next at the latest – we'll email you as soon as it is.
Returns
You have 14 days to send an order back – unopened, you get the full price back.
And if you'd like to get to know a scent first: ask for a sample in your order notes. We'll include one if there is one – and let you know beforehand if there isn't.